The Business Industry Political Action Committee (BIPAC) has done quite a bit of research on employer engagement, and their findings are very encouraging. Employees consider their employers to be the single most credible source of information on issues, candidates, and elections. In fact, nearly 80% of employees polled say they want their employer to provide them with issue information.
More importantly, the research also showed that employees who work for companies that implement political education and involvement programs not only appreciate the information they are given by the company, they want more of it.
Download these helpful resources to begin the engagement process:
- Read First: Guide to Engaging Employees About Politics & Policy (Company guide | Chapter guide)
- Constructor Magazine Article on Employer Engagement